Grant Cardone Net Worth

How much is Grant Cardone worth?

Net Worth:$400 Million
Profession:Professional Author
Date of Birth:March 21, 1958 (age 64)
Country:United States of America
5 ft 8 in (1.75 m)

About Grant Cardone

Grant Cardone is an internationally renowned sales trainer whose company, Cardone Training Technologies, provides interactive sales training software to some of the world’s largest businesses. He is also a best-selling author and his most popular book The 10X Rule: The Only Difference Between Success and Failure focuses on going above and beyond what you believe you’re capable of to achieve your most ambitious goals.

Cardone also hosts regular seminars around the world that look to educate people on the principles of success that he outlines in his books.

American author, sales trainer, speaker, social media influencer and real estate investor Grant Cardone has an estimated net worth of $400 million dollars, as of 2023.

Another stream of revenue for Cardone comes through his colossal real estate empire, which has a present-day estimated valuation of $900 million in total value and including shares held by partners. Cardone also has a Youtube channel with over 1.3 million subscribers that is dedicated to topics such as real estate, motivation and wealth building.

In a personal story I heard Grant Cardone recount on a YouTube podcast. He talks about having been committed into a mental institution or drug rehab center while still in his 20s. When he got out, he said, “one day you are going to see me everywhere”. And that is exactly what happened.

Cardone started off his career as a car salesman, a job which he has publicly stated was one he did not enjoy. He was however excellent at it and through experience, became one of the best salesmen his business had ever seen. Cardone quickly realized that he had a knack for sales and began conducting seminars across the country to teach aspiring salesman the techniques to be a high achiever.

He has now spent over 30 years speaking to companies and audiences around the world on a varying array of topics from sales, to finance, real estate, motivation, social media and money. Today, Grant Cardone is one of the top three speakers in the world speaking to millions of people over his career in 23 countries around the globe which is surprising considering speaking is only a small part of what this man does. Unlike other full-time speakers, Cardone is the partner in multiple companies that are estimated to gross a combined estimated $500M a year in sales.

Cardone also writes books and one of his most popular which is called If You’re Not First, You’re Last: Sales Strategies to Dominate Your Market and Beat Your Competition which gives advice on how to win new business and increase market share even in a struggling economy. This was released in 2010 and to this day receives huge praise from people working in sales backgrounds.

His best-selling book, The 10X Rule: The Only Difference Between Success and Failure was an international success and is all about setting massive goals and taking massive action to achieve those goals. Cardone has released a number of different books all focusing some way or another on sales and building wealth. Cardone started his Youtube channel in 2007 which today has over 1.3 million subscribers and his most popular video titled ‘Who is Grant Cardone really?’ has over 10 million views.

From his late twenties and early thirties, Cardone began building multiple sources of revenue. His first business was a consulting company in the automobile industry. He began consulting manufacturers and car dealers in the USA and Canada on how they could change their processes to be more consumer-friendly, fast, profitable, and effective, with both customers and dealers.

Since then he has traveled all over the world offering consulting services and training products to small businesses and fortune 500 companies alike. Cardone has also built wealth through his authoring of books and business programs which have produced hundreds of millions of dollars through online education. He also set up the Cardone University which is effectively a self-improvement hub that hosts thousands of videos to educate and help aspiring entrepreneurs achieve success. There are around 1500 videos and although the primary focus is sales, it also focuses on a variety of topics including understanding buyer psychology, customer retention and how to stay motivated.

His real estate business, Cardone Capital, is his largest source of revenue, with an estimated valuation of $900 million. The business operates as a real estate investment company which identifies, acquires and manages income producing properties that investors can add their own capital into in the hope that it will appreciate over time. Cardone started investing in property at age 29 and his first major purchase was a 38-unit complex in San Diego.

Cardone acquired the property for an estimated $1.9 million, making a down payment of an estimated $350,000. Cardone continued to purchase more complexes – at first, one at a time, though the pace later picked up. In 2012, Cardone Capital made a huge purchase of a multifamily real estate. It consisted of a portfolio of 1,016 apartments spread over five apartment communities for a total of an estimated $58 million. Since then, Cardone Capital has made investments equally an estimated $1.5 billion dollars worth of real estate in the US.

Grant Cardone’s success can be broken down into a few factors. The first is that he is simply an excellent salesman with a great mind for business. He understands what drives people and he knows that to be a high achiever you have to work hard and not take no for an answer.

He is able to use his experience and success to inspire people and help them achieve their financial goals. He is also a great investor. Cardone has been investing in real estate since he was 29 years old and has a clear and effective strategy in place that has allowed him to get close to an estimated $1 billion valuation in his property portfolio.

Cardone is also a fantastic marketer. Through his training seminars to his books to his Youtube channel, Cardone has basically created his own brand and is exposing his ideas to people around the world of all ages. With his can-do attitude and approach to business, it’s easy to see why Cardone is such a success.


Cardone in a lot of ways is a clear example of the American dream. He came from humble beginnings and through hard work and determination has been able to amass huge wealth and a successful career. The fact that he practices what he preaches (building multiple revenue streams, investing in property, working in sales) gives him huge credibility and allows people to listen and trust his advice. He is a fantastic motivator and entrepreneur and has taken the advice that we all receive at some point in our lives — which is to learn what we are good at and use those skills to achieve great things in our lives.

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